Category: science
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Tweeting With the Stars, Volume 9: Deepak Chopra Volume 3
Ok so like, you know how Deepak Chopra and I go way back? Our relationship started out like any other: I accused him of not understanding physics and he invited me back to his place. Soon we were talking about how this energy between us burns brighter than the sun. I thought it was going really well.…
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Light and Dark in Daily Deals
Dealfind.com, one of those daily deal Groupon clones that everyone got sick of, often posts questionable deals. Some are only useless or frivilous (oh hi Justin Bieber tooth brush), but others are actively deceptive. One such deal was for a “Crystal Bala Bracelet With Magnetic Hematite Beads.” While careful to avoid specific health claims, they…
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Why Horror Movies Are Scary, and Why People Like Them Anyway
Hollywood Horror by Tedakin A while ago, I was contacted by a PR agency who had seen one of my talks about the psychology of horror. A British media company was putting together a Halloween marketing campaign, and wanted some advice on how to use some scariness to make it more effective. I wrote them…
Phronk.com 