Phronk.com

Category: deep thoughts

  • Why Horror Movies Are Scary, and Why People Like Them Anyway

    Hollywood Horror by Tedakin A while ago, I was contacted by a PR agency who had seen one of my talks about the psychology of horror. A British media company was putting together a Halloween marketing campaign, and wanted some advice on how to use some scariness to make it more effective. I wrote them…

  • Book Review: The City and the City, by China Mieville

    I won’t give away the central premise that drives The City and the City, because one of its main draws — something that blew me away as I read it — is the genius with which Mieville subtly introduces it. Unless you read the back of the book (and if you haven’t yet, don’t), you’d…

  • Tweeting With the Stars Volume 8: Derek Mears

    This is Derek Mears: He was a predator in Predators, is Kickpuncher, and is best known as the latest Jason Voorhees. He is a badass. Derek Mears is also hilarious on Twitter. There is something amusing and encouraging about people who don’t seem normal actually being really normal. Like when 50 Cent used to chatter…